Wednesday, 12 February 2014

Evaluation |

I'm very pleased with the work I've produced in this project, although I have no doubts that i'll be changing some parts of the PDF and promo video before handing it into YCN. Nostalgia was the key concept to begin with but it developed further as I re-read the brief time and time again. Its something I still struggle to do. Listening to others in my class who weren't answering the same brief didn't help either. As frustrating as it is for me, I'm the only one to blame for listening to them instead of reading the brief religiously.

I feel I've learned a lot about After Effects. Not only about what it can create as a program but also the work flow I should stick to when I'm using it. The development of the promo was great for me but I think I overused After Effects ability to make things visually exciting. Maybe a more subtle approach would have worked out better for the older target audience.

I'm glad I got to make the whole video by myself. Shooting the photographs and using my friends as props was very satisfying and low budget. I think it expresses the ease in which videos like this can be produced and amplifies the impact of it.

No comments:

Post a Comment